Monday, January 27, 2014

Responsive Web Design


What it is

A web application developed based on the responsive web design concept will adopt the layout of the application based on the screen size and orientation. As the user switches from their laptop to iPad, the website should automatically switch to accommodate for resolution, image size and scripting abilities. In other words, the website should have the technology to automatically respond to the user’s preferences. This would eliminate the need for a different design and development phase for each new gadget on the market.

When designing a web in responsive manner same HTML content will be maintained, but it will be viewed in different layouts when user switches among different browser sizes. In that way website can server the users by changing the layout of the content so user can view it in more user friendly manner, without too many scrolling.

How the layout changes will be discussed under topic Design patterns



Rather than alienating users on a mobile or tablet device by only offering a desktop solution, a responsive website is flexible and will adapt its layout based upon the size of a user’s screen. This will ensure that your website will always provide your user-base with the richest possible experience. So this will increase your mobile audience which leads to increase your sales.

  •  Increase sales and conversion rates 

Another benefit of responsive design is that the user has an improved site experience as there is no need for redirection, use of standardized Style Sheets (CSS) across devices and unified design approach will also create a consistent look and feel.  Consistent user experience will have a positive impact on your conversion rates as people are familiar with navigation and site or system use across devices.  Responsive design removes some of the barriers that having multiple sites can present.

I.e. in functionality, performance and consistent look and feel. 

  • Consolidate your analytics and reporting

A single responsive site means that you no longer have to track user journeys, conversion paths, funnels and redirections between your sites. Site analytics tools like Google Analytics are now optimized to handle multiple devices and responsive reporting. All of your tracking and analytics will continue to function and be condensed into a single report, allowing for easier monitoring and analysis.

  • Increase your visibility in search engines

By creating one website that adjusts to multiple devices, responsive web design is a must to help optimize your website for search engines. This is because responsive design sites have one URL and the same HTML, regardless of device, which makes it easier and more efficient for Google to crawl, index, and organize content. Contrast this with a separate mobile site which has a different URL and different HTML than its desktop counterpart, requiring Google to crawl and index multiple versions of the same site.

Additionally, Google prefers responsive web design because content that lives on one website and one URL is much easier for users to share, interact with, and link to than content that lives on a separate mobile site.

  •  Save time and cost on site management

A primary benefit of adopting a responsive design is that it takes less time than creating an additional stand-alone mobile site, which has been the traditional approach. Testing across a number of websites also increases your development, support and maintenance overhead. As styles are re-used and optimized by device standardized testing methodologies can also be used.

  • Stay Ahead of the Competition

Less than 5% of websites are currently optimized to take full advantage of the mobile web through responsive web design. Your business has the opportunity to gain a significant edge over the competition by becoming an early adopter.



  • High Design Time

When designing a single website for all the screen sizes it takes high design time and cost as there are too many things to consider as it must be cater all the user preferences in one HTML content. So this will take time & cost at initial stage even it reduces the cost of maintaining several websites and mobile applications.

  • Loose Mobile Focus

As this is designed to cater both desktop and mobile user the mobile focus of the site might get loose when compared with a separate mobile site or mobile application. Mobile users might not see the content they focus on when they visit the site using their mobile.

  • Loose advantages of mobile specific features

Mobile device has many features exclusive to itself like two cameras; front and back, touch and multi-touch, GPS, etc. A web built especially for a mobile device is able to utilize these and other features thus resulting in a very robust web site, something which is not quite possible using the responsive web design.

Design Patterns

When designing a website in responsive manner there are some patterns used to make the site responsive in user preferred manner.

Content Area

Normally is a desktop site there are 2-3 content areas. When it is responsive when the site is browsed in a small screen those must be reduced to one content area. Most common ways of doing it are

· Provide UI Elements to change main content area to additional content

· Animate content area





When making the navigation it is important to give user easy access to navigate for his need. Also those navigation patterns should be patterns which users are already familiar with. Common patterns of navigation on responsive web are:-

  • Make the menu items stacked than being horizontal
  • Show menu items in a combo box
  • Use visual menu icon-menu pops down or from left.




When there are text content in the site in mobile screen it is difficult to view all the text. For that following pattern are used.

  • Reduce the font site
  • Show more Hyperlink
  • Text overflow property




When forms are responsive mainly two patterns are used.

  • Stack the form elements
  • Use place holders without labels





  1. Good one!! :) Thanks for sharing tips.

  2. At this point I won’t promise anything. The project is not dead, let’s call it a transition period. It’s not just word play Web Design

  3. With responsive website possible to increasing preference of visitors to access on-line across multiple devices (i.e. tablets and smart phones), it is changing into progressively necessary.
    Responsive Design Companies | Responsive Web Development Companies

  4. With responsive site conceivable to expanding inclination of guests to gain access to on-line crosswise over different units (i.e. tablets and advanced mobile phones), it is changing into continuously essential.

  5. Great post . It takes me almost half an hour to read the whole post. Definitely this one of the informative and useful post to me. Thanks for the share. I also provide this service plz visit my site web development company in delhi Elesoftech is a leading offshare web development.

  6. Likes noticeably raise the acceptance of the webpage and utilizing the accurate amount count; plenty of men and women will probably be drawn to your account. The companies that provide these businesses, will existing you with non-automated or robot likes and provide you with actual Instagram likes. cheap instagram likes The nice element associated with this is they are really immediately shipped in the direction of your account which means you don't have to show up at that a great offer. And when you're a organization, raising your Instagram likes are going to be beneficial.

  7. We design sites keeping in mind the usability, user experience and performance incorporating all the features of a Responsive Web Design
    based on HTML5, CSS3 standards and frameworks.

  8. Good details allocated here. Thanks for making reference to this details. I was looking for these details and finally i did get it from here.
    Responsive Web Design Services Bangalore| Static Website Design Company Bangalore

  9. Informative Post. Responsive Web Design is a method of building websites that are highly functional on wide range of desktops & provide “app-like” experiences on mobile.

    Thank you for sharing it.

  10. Website is user friendly to the search engine which had been designed in the format of responsive web design for mobile and tablet users.
    Web Design Companies Bangalore | Responsive Web Design Companies

  11. Responsive Website Design is one of the fastest growing trends in web design. With changing consumption habits of individuals, we strive hard to develop a website with Multiple Fluid Grid Layouts, which provides easy reading and navigation with a minimum of resizing, panning, and scrolling—across a wide range of devices. Assorted Design has quicklybuilt an excellent reputation as a responsive web design provider, because they are always adapting to the changing technologies in ecommerce.

  12. Very informative article. I agree with this post. Thanks for this share.

  13. May it be creating an ecommerce store, a web application or a responsive design. Web development experts of Capanicus satisfy every business requirement.

    For More Information You Can Visit This Website Responsive Websites development Company

  14. Superb web page resources for all expert blog writers and webmasters…. these are a ought to have…. or at least have a few bookmarked!!

    Web Design Agency Bangalore | Web Development Companies in Bangalore

  15. Great Blog info !!

    Thanks for sharing your informative information about website designing. I mean this information support to the all web designer that looking for creative web designing...

    Keep up sharing...

    We will wait for next update..

    Responsive Website Designing Company

  16. A lot of hosting associations do not cost very much for a seasons worth of support. Cheap web hosting companies can be found by online, asking in forums and going to product evaluation web sites. Just keep in mind that often times, there is a reason why a hosting fee is so inexpensive. Some hosting providers have tried to cut costs in places such as customer support like the Metamorph Media web design company. Without the help of this blog I can’t develop my blog. Thanks a lot for this blog

  17. Here is the kind of important details I’ve lengthy been in look for of. Thanks for composing this details.

    website development companies Bangalore | website designing Bangalore

  18. Website Design is the basic necessary for each website development. If design is good then no need to worry for other task.

    Website Designing Bangalore | Bangalore Web Design Company


  19. Thanks for your ideas. You can also find the details on Affity Solutions, at the Responsive Website Development Australia. The main object of the Affity Solutions is to provide quality web services and is among the few software development company in Australia.

  20. Responsive design are much better than other. Its good for mobile users who can easily visit the websites. Thanks for the updates.
    Responsive web design company

  21. Thanks For Your valuable posting, it was very informative. Am working inCloud Erp Software In India

  22. Thanks for the informative article. Like to read this blog often. Keep updating me about new technologies.
    Responsive Web Design Indore | Responsive Web Design Company

  23. Thanks for sharing so nice information with us threw this blog really its very useful and informative one. For more information about Website Development kindly visit our website. Its good for mobile users who can easily visit the websites. Thanks for the updates.

  24. Valuable information thanks admin for sharing great blog.Its gives lots of interesting points about the web application and make us easier to know in a simple way.

    Website Development | Affordable Website Development | Website Development Costs | Ecommerce Website Development | Custom Website Development

  25. Each info is presented point wise. Great info by you.It seems you have taken great efforts to make this blog to come into existence.
    Respect from me.

    Cado Magenge
    magento development company | responsive web design company melbourne

  26. Architects are experimenting with art installations and wall structures that bend, flex, and expand as crowds approach them. Web Design Bangalore

  27. This is great the blog that I always bookmarked are those who has a good information which is view able and informative and you are one of those who provide good information. Yasir Jamal

  28. great blog post, thanks for sharing... really helpful content... Maids Dubai

  29. This comment has been removed by the author.

  30. this blog is really helpful, thanks for publishing this blog... SEO Dubai

  31. Every customers should like to get the good website at affordable price with many extra features.So web design companies should satisfy the customer expectations.
    web design Dubai